PROJECTS
EP. 03 | Mildly Acidic Shampoo Hello, this is Studio AIM. For this project, we created a series of product films for ATOPALM, a skincare brand specializing in sensitive skin. Episode 3 introduces ATOPALM’s Mildly Acidic Shampoo, a gentle cleansing product designed for children’s hair and scalp. Inspired by a cheerful shower-time theme, the film features children alongside a soft and friendly sheep character, expressing the product’s mild and comforting qualities. Simple and intuitive scenes make the product and its usage easy for children to understand.